According to Forbes Advisor, the content marketing industry is projected to reach $600 billion in the financial year 2025-26. The incorporation of content is now no longer optional. Content marketing plays a crucial role in connecting with the audience. It also helps in building brand identity and authority in the digital world.
The approach to reach targeted audiences online is more suitable with content marketing as it goes beyond traditional advertising. It involves writing valuable content to retain brand audiences ultimately leading to driving potential customers to the website.
Content marketing strategies adopted by brands allows their presence on social media, website, email campaigns and others serving to deepen customer relationships. This integration of content in various areas signified a shift in how companies communicate with their markets and prioritize customer engagement.
What are Organic Content Writing Services?
Organic Content writing services include various ways of digital communication in writing provided by a company or writer or a group of writers to different audiences based on applicable channels or mediums.
In the context of Cem Dilmegani, the marketers expect that the revenue for the content marketing industry will exceed $135 billion by 2026. Here are some of the specific content marketing services your brand needs:
- Blog Content Writing
- Social Media Writing
- Website Content Writing
- Case Study writing
- Report Writing, etc.
Benefits of Using Organic Content Writing Services
As an integral part of digital marketing, search engine optimization includes the process of increasing the website traffic that it receives. To improve search engine ranking and visibility, you need SEO-driven content. Visibility of your website is directly proportional to its ranking on search engines. Now, the higher your website rank on search engine result page (SERP), the more likely your prospect will see your website first.
Before moving forward with the professional content writing, you need to conduct a thorough keyword research using analytical tools like Google Keyword Planner or SEMrush. Once you have a list of keywords, you can optimize your website content by including them in meta title, headings, subheadings, meta descriptions and body texts.
Note: Use a list of relevant keywords for your product or services. It will help you out to achieve a top listing in the search engines.
To convert visitors into leads, you should strategically place compelling call-to-action throughout your content. You can offer valuable content incentives like free consultation, ebooks, or webinars by exchanging contact information from your leads. In a while, if you are to utilize your landing page, content optimization is necessary to capture your leads effectively.
“Content is a cornerstone for a successful brand’s marketing strategy. Convert your website visitors into leads by leveraging high-quality content.”
– Aakash Kumar Jha
Thus, by combining lead generation tactics with authoritative and informative content, you can create a synergetic approach to establish your brand as a trusted resource within your sector and industry.
To achieve your brand marketing goals, Organic content writing services are remarkably cost-effective in comparison to other methods. If you are investing heavily in traditional advertising like print ads or television commercials, your business can leverage content marketing to reach your target audience at a fraction of the cost.
Instead of investing in advertising, you can leverage your content marketing strategy by handing it over to professional writers. They can create engaging articles, blog posts, and social media content to attract potential customers and establish your brand as an authority in the industry.
The approach to organic content writing services saves money as well as it also builds trust and credibility over time. Organic marketing places a strong emphasis on customers’ minds that leads to long-term brand loyalty and increase in sales.
Types of Organic Content Writing Services
While covering a diverse range of forms and styles, organic content writing services cater to distinctive and unique mediums for various purposes. As content writing places a strong emphasis on your visitors, its different flair of writing styles empower your brand to be an authentic and credible source for your targeted customers.
To help create compelling content that will soon resonate with your target audience, you need to understand different types of writing. When it comes to marketing, organic content writing services are an essential tool to create brand awareness and nurture your leads. So, here is the list of different types of content writing to help leverage your content strategy and attract your target audiences.
SEO Blog Writing Services
Professional content writers provides seo blog writing services for your website that particularly focus on a specific niche or topic. A blog content writing is typically a part of content marketing that presents specific information, opinions, experiences, or insights about the industry, topic and business. It may vary in length including text, images, or videos.
In the context of Demandsage, 76% of content writers or marketers use blog posts for personal or professional branding purposes and generate 55% more traffic on the website. It also suggests that if a business publishes more than 16 blogs in a month, they are likely to generate 4.5 times more leads than non-publishers.
Website Content Writing
In general, a website content writer covers homepage, about us, products or services, blog posts, contact us, and other pages. Content creation process for a website involving SEO optimized keywords, user search query, and their experience with it. To effectively optimize website content, you should focus on the brand’s message & tone, keywords targeting audience, and user design experience. Overall, website content writing should help your users to complement their search query.
Social Media Writing
Social media writing refers to specific content including exchange of information with targeted audiences based on social media platforms like Facebook, Instagram, Twitter, LinkedIn, and more. Professional content writing play a crucial role in branding and it has a major impact on brand awareness, consumer’s perception and ROI. Maintaining a strong social media presence over time and writing for different platforms is the key to successful branding and marketing.
“Effective social media writing should complement your business objectives and included in your marketing strategy.”
– OptContent Global
According to Hubspot, consumers between the ages 18-44 prefer social media for content discovery. 80% social media marketers believe that consumers buy directly in social apps in comparison to brand’s website. In the context of social media use by marketers worldwide, it is found that Facebook is the most commonly used platform as 89% of social media marketers use it to promote their business. Instagram is used by 80% of marketers. However, 73% content marketers use organic social media and 63% of them use paid channels to boost its distribution.
SEO Content Writing
Search engine optimization content writing is the process of objectively writing to rank on the first page of a search engine. By researching the relevant keywords and optimization of content based on relevant keywords SEO Content writer insert keywords that answers the user’s search query. For example- Google is a search engine where you search for the things you need answers for.
Once you start searching for something on Google, it will find answers to your questions and show it to you within a few seconds. It uses spiders to crawl content to see what the content is all about and it shows the answers within its reach from a website page. During the crawl, Google learns a lot through the language used on the website.
SEO content writing plays a significant role in optimizing the content based on search queries so that search engines can crawl and judge it favorably. When it can crawl easily, it has given a better result in search engines.
Before you start writing, you should know that on-page SEO covers anything on a website page (internally) to improve your ranking. However, backlinks are the biggest SEO factor, optimizing anything outside your website can help boost your ranking is known as off-page SEO. Other off-page SEO include Social Media and PR.
Case Study Writing
Case study is a way to demonstrate how your business helped clients to overcome a particular challenge. It clearly lays out how your business products and services were used to solve a problem, and the result. It is very much important to note that a case study isn’t a press release or sales pitch (at least, not directly).
In short, showcasing your work and framing it in the context of helping others and it is not about you but your customers.
Your business case studies must include the key elements for your clients. For example, if your website is serving a client with a common problem like a website, you must include challenges, showcasing solutions & problem description, a compelling story, customer quotes, successful outcome, visual aids, descriptive name.
White Paper Writing
Based on the current trends and expert opinions, highly likely 60-70% businesses use white papers to utilize it as a key marketing and branding tool in 2025. As business to business (B2B) companies have seen it as an effective way to establish industry expertise while building trust for their business clients. By getting professional content writing for white papers, you will be able to solidify your brand positioning by making it a selling tool for your business.
Most often it requires content development, it typically includes
- Specific industry problem and research
- Crafts for detailed analysis
- Proposing a solution based on your company’s product or services, and
- Persuasive document writing to establish your brand as an authority.
It does help you in providing a well-structured report with supporting data, visuals, and generating leads by educating potential clients for your business.
Resume Writing Services
A report from Novoresume found over 80% of resumes didn’t even pass the first screening round with less than 3% of resumes resulting in a job interview. It is also noted that big companies including Fortune 500 companies use Applicant Tracking System to specifically manage candidate’s applications. Lack of keywords make it more difficult for humans to pass through ATS.
To stand out of the crowd, it is very important to showcase your skills and activities that resonate with the employer job description. Therefore, you need to ensure that your resume gets noticed by hiring managers and resume writing services will help get you through the process for your career growth. This is the scenario where professional content writing will help you move forward with an ATS friendly resume.
Willing to hire Organic content writing services?
According to AIMultiple Research, 75% of large scale companies outsource content writers followed by 73% of B2B marketers followed by 70% of B2C marketers used to incorporate it into their overall marketing strategy. However, most of the content marketers don’t follow a reasonable strategy to enhance their brand’s online presence and visibility.
Consider data-driven strategic decisions that will help you lift up your brand authority and personality. Tailored content for your brand with high-quality content creation, management, and distribution services will help your brand engage your audience.
What will you get?
The organic content writing services include creation of result-oriented content marketing strategy and analysis. For example, competitor analysis, keyword research, and creation of a compelling strategy to general qualified leads and increase sales.
Audience Analysis
Professional team of content specialists, marketers, and writers analyzes your target market audience. It includes audience identification, understanding buyer persona, focus on the preferred content type and platform, and crafting content to engage around the platform.
Content Creation
Expect high-quality, keyword rich, and attention grabbing consistent content as an inseparable part of Organic content writing services. By getting your document properly written, editing, and proofread content, it will help you increase brand engagement level and traffic. Content creation includes blogs, social posts, PPTs, White Papers, newsletter, case studies, and ebooks.
Content Publication and Distribution
Given the quality content requires a strategic publishing and distribution approach to reach highly quality targeted clients while understanding the channels to post on time.
Content Analysis
Content Analysis requires editing and proofreading that will help clients drive results and generate leads of optimum value. It includes understanding of the meaning and drawing meaningful conclusions through research involving theme, concepts, and words analysis in text data.
Content Syndication and Repurposing
Syndication of content refers to distribution of content across various platforms to expand your reach and attract new audiences.
About OptContent Global
We, as a provider of organic content writing services, market your business across various platforms, websites, and networks to expand your reach. Let’s attract new audiences and get the chance to increase your website visibility via blog posts and other content marketing services. OptContent helps you uplift your brand visibility, domain authority, and target the right audience by offering organic content writing services. Contact us for a quote.
